AI in Marketing
Auto Dubbing Is Rewiring Video Reach
YouTube, Meta and Prime Video are auto-dubbing video at scale. Here's what the shift means for reach, ad targeting and creative workflows.
Performance Marketing.
Digital Marketing
YouTube Shopping Affiliate Program to Hit 35 Markets
YouTube will expand its shopping affiliate program to 35 markets by end 2026, more than double August, plus new creator brand tools.
SEO
Google’s September 2026 Spam Update Could Roll for 14 Days
Google's fourth 2026 spam update is global and may run up to 14 days—its longest spam rollout of the year. Here's what teams should do.
SEO
Google Search Console Adds Multimodal Filter for Image Searches
Google has split Search Console Web performance into text and multimodal traffic, showing when image-based searches drive clicks. Here is how to use the new filter.
AI in Marketing
DS Group, WPP Media and MICA launch AI-driven DCODE 2.0
DCODE 2.0 from DS Group, WPP Media and MICA folds AI into search, paid media, performance and creative as digital is set to take 68.1% of India's ad revenue.
Digital Marketing
59% of DTC Brands Plan Bigger Black Friday TV Spend
A Tatari survey of 41 DTC clients finds 59% plan bigger Black Friday TV budgets and 20% list ChatGPT-style LLM channels as a priority.
Digital Marketing
Why a Campaign Passes Through a Dozen Systems Before It Runs
PPC Land's latest game visualizes ad ops complexity: a campaign touches a dozen systems before launch. Here's what marketers should audit.
AI in Marketing
Gemini Adds 14 Third-Party Apps: Adobe, Experian, SeatGeek
Google starts rolling out 14 new Gemini Connected Apps, from Adobe to Experian, with big routing, account and data questions for marketers.
AI in Marketing
ChatGPT Ads Opens Self-Serve in 7 Asian Markets
OpenAI rolls out ChatGPT Ads to Indonesia, Malaysia, the Philippines, Singapore, Thailand, Vietnam and Taiwan with day-one self-serve buying.
AI in Marketing
How AI Helps Henkel Scale 60,000 Creator Assets
Henkel went from 300 to 400 brand assets a year to 60,000 Pravana creator posts. AI workflows now decide what to review, boost, and scale.
